It's a dire warning for a truck driver who has taken a wrong turn - a banner hanging over the roadway reading, "If you hit this sign you will hit that bridge."

Despite the removal of Compliance, Safety, Accountability scores from public view late last year, many shippers and third-party logistics providers remain eager to track carriers' safety performance, and technology providers are helping to fill that void.

Fleets and technology providers alike are optimistic about coming changes to International Fuel Tax Agreement record-keeping and audit procedures, saying the revisions will streamline carrier record-keeping requirements, accommodate advances in onboard technology and clarify specifications for states' acceptance of data captured by electronic devices.

While many technologies will likely play a role in shaping the future of transportation, two of the most important will be the emergence of automated driving systems and the continuing evolution of data analytics.